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Gorilla Glue vs Gorilla
Gorilla Glue vs Gorilla Snot: Consumer Confusion Case Study!
Sometimes consumer confusion can cause actual harm!
In today's case study, a woman confused GORILLA SNOT hair product with GORILLA GLUE, and stuck her hair to her head. I hope she's okay, poor thing!
Consumers rely heavily on brand look and feel -- sometimes we call this "trade dress" -- when they are making buying decisions. This is why it's important for your brand identity to be unique!
In this case, no one likely thought of the fact that the GORILLA brand spray adhesive would be mistaken for GORILLA SNOT (revolting, but whatever!) hair styling product. The brands may bear a passing resemblance with their trade dress, but they're not commonly seen in the same area of the store, and aren't the type of goods that are commonly sold by the same company. So we wouldn't typically say that the two brands were likely to be confused, such that the two trademark registrations could not exist side by side.
My question is are these two products from the same company...also feel like she’s responsible because she should read the packaging
Maybe she thought gorilla glue was safe for the hair because the8 is a such thing as gorilla snot gel that uses the same name gorilla on their cans so she probably thought it would be ok to use, but obviously it wasn't because this gorilla glue even though it has the name gorilla on it the same as the gorilla snot gel that's made for the hair this gorilla glue is not made for the hair and I don't believe the packaging had anything to do with it rather she was confused or not, I believe that name gorilla on the can itself confused her, but I think she should have read the label to make sure that gorilla glue was meant for hair because if she would have read it she would have known it wasn't meant for hair
Just saying.... if you use gorilla hair products and you put gorilla into say Amazon to buy some more.. that kind of throws the 'they're in a different section of the store' argument.... not saying this wasn't incredibly stupid but perhaps a flaw in this assumption from trademark/copyright consumer rights stand point... perhaps this idea predates (pandemics and mostly) online shopping?
But unless these were shelved on the same shelf in a store I really can’t understand how she messed up buying one for another....
From everything I've read, she knew what she was using but underestimated how permanent it was. I've seen people coming to her defense using the excuse that she likely mistook the Gorilla Glue the adhesive for Gorilla Snot the hair product, but I haven't read any reports where she herself said that's what happened. Great video!
In this video I discuss a
In this video I discuss a bit about what is known as "dip flu" and the best ways to prevent it. I also use the gel method for dip powder application. If you enjoyed this video then please like and subscribe. Only 30% of people who watch my videos are subscribed. By subscribing you would really help me grow my channel, and it will be easier for you to know when I upload new content. Hit the notification icon once your subscribed and YouTube will send you an alert when I upload new videos. If you have any suggestion, or requests then comment below. Thank you all so very much.
*Disclaimer - I am not a doctor and any advice given here is based on my own experience. If you have symptoms that are more severe than what I listed you may want to discontinue use and see a doctor.
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Hi! My name is Melissa. On my channel, you will find dip powder and nail art tutorials. I love nail art and sharing my experiences with you, however as a disclaimer, I am not a licensed nail tech. This is my hobby. If you find my videos useful or entertaining then feel free to subscribe to see more dip powder, nail art tutorials, and unboxings on your feed.
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Thank you for this video. I also suffer from “dip flu”. I take a Mucinex when I dip and wear my regular cloth mask. I have noticed the last couple of times I didn’t get symptoms like I have in the past. Just found your channel. Love your manis!
I recently became extremely sensitive to acrylic monomer so no acrylics for me now. But I found that I’m now sensitive to gels with certain hema formulas. Triple vitamin gel bad and top now set me off. Have you found any gels free of hema?
So glad you made this video! I’ve been trying diff methods on how to use the gel top coats with my dip powders and I’m always getting like streaked lines across my nails and not as much shine. I was using the Rossi gel base and gel top coat. I was getting so fustrated ! Lol but ok so bc they’re being cured in a UV lamp there’s no need to activate then correct? And to get that even look on the top of your nail, it’s best to use the gel base again before the gel top coat..if I followed that correctly.
I've recently come to realize that I too suffer from "dip flu." It got progressively worse with each dip and the last time had me nearly unable to breathe and very congested for about 3 days. My question: I've heard conflicting reports that it is both the liquids (glue/base and activator) as well as the powder that causes the reaction. You get no symptoms at all when you do it with just the powder? Also, I'm assuming I could use any brand gel base coat? Thanks for this!